✦ Something soft is coming — join early for 15% off your first order ✦
Launching soon · Pacific Northwest

Gentle things for you & your little one.

A lovingly curated boutique of soft, organic, safety-tested essentials — for new mamas finding their feet and the tiny ones they hold close. Arriving soon, wrapped with care.

GOTS certified organicSafe for the most delicate skin
Small-batch & ethicalChosen as if for our own
Safety testedEvery piece vetted for little ones
Soft organic fabricsKind to the most delicate skin
Gentle, free returns30 days, no fuss
Wrapped with careEvery order, a little gift
Our little story

Born from a 3am cuddle

Mom & Bear began the way most good things do — quietly, in the soft hours. A new mama, a tiny bundle, and a wish for things that felt as gentle as they looked.

So we set out to find the softest, safest, most beautiful pieces we could — spending weeks testing before choosing, washing everything five times before we'd let it near a baby. No noise, no clutter. Just comfort you can feel.

Everything in our shop has been chosen as if it were for our own little one. Because it was.

— with love, the Mom & Bear family 🌲
Arriving soon
A small, considered edit

Our first three pieces

We chose less — on purpose. Three things, tested thoroughly, packaged beautifully. Because you deserve to know exactly what you're giving, and why.

Hero product
Bath · Newborn

The Bear Hug Set

Our organic bear hooded towel — tested through five washes until it got softer every time — alongside three GOTS certified washcloths and an organic muslin square. Arrives gift-ready, wrapped in sage tissue and copper ribbon. Nothing to add.

$58 Coming soon
For mama
Mom Care

The Calm Nursing Balm

An organic, lanolin-free nursing balm made for new mamas — soothing, safe, and gentle enough that there's no need to wipe off before feeding. Small-batch, GOTS certified, and chosen because it was the one we'd use ourselves.

$28 Coming soon
New arrival gift
Little Gifts

The Mama & Bear Set

For the mama who's about to meet someone extraordinary. Our bear hooded towel set paired with an organic nursing balm and a body oil — one gift, two people celebrated. Arrives beautifully packaged, personalised with the baby's name.

$74 Coming soon
Join the circle

Be the first to know when we open our doors

Early access, a gentle welcome discount, and the occasional soft thing in your inbox — never too often, always with care. Join our circle and we'll save you 15% off your first order.

What we stand for

Why Mom & Bear

GOTS certified only

We verify the certificate number of every product before it joins our shop. No "organic-ish." Only the real thing.

Three things, not three hundred

We chose less on purpose. A tiny, considered edit means every product is one we know deeply and stand behind completely.

Gift-ready, always

Every order arrives in sage tissue and copper ribbon, with your personal note inside. Nothing to add — just give.

Made by mamas, for mamas

From the Pacific Northwest, with a whole lot of 3am conviction. We built this because we needed it and couldn't find it.